Joe Ghostwriter

How much should your Saas marketing budget be? Are you spending enough? The Marketing Tech Blog provides some analysis.

The State of SaaS in One Handy Infographic

Staff.com put together this infographic on the state of SaaS today. Staff.com – Connecting Great Companies with Global Talent

Many sales pitches and marketing material lacks a critical element: Proof. To that end, here is a monster list of

An entrepreneur/solopreneur recently asked me for innovative ways to get new clients. I said, “Get out of the house. Drive

Take a look at some of the innovations happening right not out there in content marketing land. Can you incorporate

Back when I was ten-feet tall and wearing snakeskin boots on the reg, one popular sales objection-handling technique was called

Google Correlate is a little-known marketing tool that can help you build a full-bodied buyer avatar. Here is how to

Isn’t it apparent when reading some sales letters that the copywriter or marketer didn’t do their homework? They are saying

You’ve written a stellar white paper your prospects will find very useful. Now what? Email marketing is the perfect vehicle