Brand Marketing: Should Our Business Use Brand Advertising or Direct Response?
I can get a small business immediate results with direct response. Branding has long-term value. But branding vs. direct response
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Joe Ghostwriter
Data and Technology Content Writing Services
Rage Against The Long Copy Machine
Jonathan Fields investigates the never-ending controversy of long copy sales letters.
Read MoreContent Marketing: Building An Effective Sales Funnel
Your primary mission first and always should be to find and nurture customers. The easiest and most effective way to
Read MoreIs The USP Dead?
For years business owners have been told to find their USP, or Unique Selling Position. Amy Harrison argues that the
Read MoreThe Business Benefits of Blogging
Top Dog Social Media explains the business benefits of blogging.
Read MoreHow To Set Up and Take Advantage of Google Places
How would you like it if Google reserved a special page for your business, let you enter your business data
Read MoreSocial Media Marketing: 13 Companies Using LinkedIn Company Pages To Develop Business
Hubspot takes a look at 13 companies successfully using LinkedIn company pages to meet prospects and grow their customer base.
Read MoreThink You Should Be Following Your Passion? Forget It
According to Mark Cuban, following your passion is terrible advice.
Read MoreContent Marketing: The Evolution of Using Content To Tell a Brand’s Story
Joe Pulizzi looks back at the history of custom publishing and how it evolved into content marketing.
Read MoreSocial Media Marketing: How Facebook Is Betraying Small Business
If there is one thing that is inevitable in life it is that Facebook will soon change from whatever you
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