Are Copywriters Crazy?
Are copywriters crazy? They mighty be. This study shows a strong link between writers and mental illness.
There is an upside! From the study:
“There is a silver lining to consider ā mental illness may in fact be helpful to the creative process. From BBC News:
Lead researcher Dr Simon Kyaga said the findings suggested disorders should be viewed in a new light and that certain traits might be beneficial or desirable.
For example, the restrictive and intense interests of someone with autism and the manic drive of a person with bipolar disorder might provide the necessary focus and determination for genius and creativity.
Similarly, the disordered thoughts associated with schizophrenia might spark the all-important originality element of a masterpiece.”