Latest Brand Copywriting News

The “don'ts” of digital copywriting
The rising popularity of digital marketing means that brands now have so many ways to reach their customers. With these opportunities, comes the potential to make a truck load of mistakes. So says Belinda Mountain, co-founder of Black Mountain.
Read more on Media Update

LAUNCH Agency Introduces New Creative Director
Starting at TracyLocke in the late '90s, Seth began his career working on brands like Pizza Hut and Pepsi. He moved to Barkley in … All the while he steadily built his copywriting portfolio and his understanding of the ad business. In 2008, he jumped …
Read more on GlobeNewswire (press release)

9 Strategies to Build a Better Banking Website
… in your market area and distinctively caters to your target audience. You'll then begin to articulate a vision that creates a brand road map for your website to drive your visitors' experience, and ultimately translate into results for your …
Read more on The Financial Brand